Privacy Policy

Your personal information and your assets are our highest priority. We are fully committed to safeguarding them.

Pure Linemark collects and retains data essential to your trading activities. The methods used to collect and store this data are set out in the Privacy Policy below.

Our policy is underpinned by the following principles:

  • With the aim of providing full transparency about our processes for collecting and storing your personal information:

Our aim is to make sure you understand how we collect and handle data, so you can make informed decisions. We follow clear guidelines and processes for managing data on this website. Our policy explains the specific methods we utilise, giving you clear, concrete information about how your data is used. You’re in control of your data every step of the way.

We will promptly share information whenever we determine you should be informed. Transparency is central to how we operate.

Our trained staff are always available to answer any questions you may have about any aspect of our processes, including our obligations under Australia law. You can contact us at: info@pure-linemark.com

  • We will not use personal data for any purpose other than as set out in our Privacy Policy.

We may process personal data for purposes including the necessary operation of Pure Linemark services and facilitating connections between trader-members and third-party trading platforms. We may also do so to maintain and improve website functions and services, protect our rights, and comply with regulatory or other legal obligations. Finally, where required, we process data to deliver administrative and other business functions related to the Services we provide to you, the client.

To provide better services tailored to your preferences and needs, Pure Linemark uses personal information.

  • To ensure you are able to effectively utilise essential tools to safeguard your personal data and protect your rights in this regard:

You can contact us at any time to request access to all of your personal information. We can also update or delete it where required or appropriate. In addition, we support requests to transfer that information to you or to a nominated third party. We provide these services to help you better exercise your rights to privacy and control over your data.

  • Protect your personal information:

Our security systems are of the highest quality, employing bank-grade safeguards. While a 100% guarantee is not possible, we continually upgrade our systems to the highest standards and reinforce the protections we have in place.

We maintain a detailed, comprehensive privacy policy and industry-leading security systems.

1. The Scope?

This policy outlines our procedures for the collection, processing, and sharing of any data relating to a natural person.

Our policy applies to all natural persons who are identifiable or have been identified. This includes any natural person who could be identified, or has already been identified, through data entrusted to us or data we can access or combine.

As defined in the Privacy Policy, data processing specifically refers to the storage, management, and organisation of personal data.

We do not collect or seek to collect any information of any kind about individuals under 18. We do not permit individuals under 18 to use our platform for any purpose. If we discover any user account, or any information of any sort, relating to a person under 18, we will immediately delete that information from our systems.

2. What personal information do we hold?

When you register with us, we collect the personal information required to enable your use of our services. Where necessary, we may also request personal information to verify ownership of an account, for example. To maintain and improve service quality, we collect and analyse data about your use of our platform and that of our third-party partners.

3. You are under no obligation to provide the company with your personal information.

While you are not obliged to provide us with your personal information, choosing not to do so may limit the services we can provide. It may also restrict your ability to use our platform.

4. What personal information do we collect? When you visit our website, we may collect the following personal information:

We do not collect information that can personally identify you. We do, however, collect details such as your account activity, users' IP addresses, and the date and time of access. For maintenance, security, and support, we retain system crash reports, browser information, and the type of device used to access your account. We also record the language associated with your account.

Regarding personal data, we collect and store only the information you agree to share with us when you connect to a third-party trading platform through our services.

Personal information you have provided to third-party platforms may include: full name, address, phone number, and email address.

5. Why does the company need my personal information, and is it lawful for them to collect it?

The collection, storage and processing of your personal information by the company are solely for the purposes outlined in the Policy. All such uses and processing comply with relevant laws in Australia.

The company will only handle, process, or transmit your data in accordance with the relevant laws in Australia. The following are the legal grounds for doing so:

  • You have consented to the storage and processing of your personal information by the company. By submitting your information to the company, you authorise us to transfer that information to the appropriate third-party trading platform, as applicable. You have provided your consent to the processing of your personal information for one or more purposes.
  • To improve its services, establish or defend legal claims, and pursue legitimate interests, among other purposes, the company may be required to store and process your personal information.
  • To meet legal obligations, data processing is necessary.

If you would like to learn more about the data processing our company is required to perform, please contact us via email.

Below is a list of the specific purposes for which we may process your personal data, along with the legal basis.

Scope
Legal basis

To provide you with access to digital trading, and only at your request, we will share your personal data with third-party platforms.

Your data may be collected and shared with third-party companies only at your request and at your discretion.

You have consented to the processing of your personal information for one or more purposes.

Please provide the necessary information so we can respond promptly and effectively to your requests, concerns and questions about our services.

Processing personal data is necessary for the company to pursue its legitimate interests or those of an authorised third-party company.

To comply with our legal obligations, as well as administrative requirements, we need to process personal information.

To comply with our legal obligations, we must process certain personal information.

Anonymised personal data and usage tracking are required to enhance our services, including crash reporting.

To safeguard the legitimate interests of the company and any third-party service providers, we are required to process and store certain personal information.

This is necessary to prevent fraud and to discourage any potential misuse of our service.

To safeguard the legitimate interests of the company and its third-party service providers, we need to process and store personal data.

To meet our service obligations, we oversee and conduct data processing to support business development, strategic decision-making, oversight and legal compliance, as well as other business-related activities.

To protect the legitimate interests of our company and any third-party service providers, we need to process and store personal information.

We use statistics and analytics to support informed decision-making across the breadth of our services and to guide our strategic planning.

To protect the company’s legitimate interests and those of our third-party service providers, we need to process and store personal data.

Where necessary to protect our rights, assets and interests, and those of our third-party service providers, and to comply with all applicable local laws, regulations, agreements, and our own terms, conditions and policies, we may process personal information. We will do so only in accordance with established and necessary procedures.

To safeguard the legitimate interests of our company and third-party service providers, we need to process and store personal information.

6. Disclosure of Personal Information to Third Parties

To store and process IP addresses, conduct user surveys and analyses, and deliver related services, the company may share anonymised personal data with third-party service providers.

At your request, we will share certain personal information you provide with third-party services. In such cases, your data will be handled in accordance with the recipients’ privacy policies. This can include multiple digital trading platforms.

To better serve our clients and improve our services overall, we may share personal information with our affiliates and partner organisations.

Where required by law, or to protect our rights and assets and those of our third-party partners, we may disclose information to relevant law enforcement or regulatory authorities.

In the event of a significant business transaction—such as a company sale or seeking investment or financing—relevant data may be shared in a lawful and appropriate manner. This also applies in the case of any merger, restructuring, consolidation, or bankruptcy, in accordance with the law.

7. Use of Cookies and Third-Party Services

Cookies and similar technologies may be used for site analytics and in collaboration with advertising partners, in accordance with applicable laws and standard industry practice.

Cookies—small data files stored on your device when you visit a website—are used to collect information about your browsing behaviour, preferences, and more. They help personalise and enhance your experience by allowing us to remember your settings and tailor our services to you. We also use cookies for site analytics and to gather statistics for strategic planning.

Broadly, the site uses two types of cookies. Session cookies are stored in your browser only for the duration of your visit and are deleted when you close the browser. Persistent cookies remain stored in your browser even after your session ends. These cookies help the site recognise you as a returning visitor and facilitate your use of the site.


Types of cookies:

We may use cookies as required, for their intended purpose:

Type of cookie

These cookies are essential

Scope

Cookies are used to recognise you as a client, allowing us to more effectively deliver the information, settings, and services you need and use. They also help you navigate our website and enable your access.

To enable your device to download and stream data, cookies are utilised. They also make it possible for you to access relevant features and return to pages you’ve previously visited.

Additional Information

To provide quick and easy access to the site, cookies store and process certain personal data—such as your username and last login date—especially when you ask the site to remember you at sign-in.

Session cookies are deleted when you close your web browser.

Type of cookie

Functionality cookies

Scope

Cookies enable us to securely store and quickly retrieve your settings and preferences. They also allow us to recognise you when you visit our website.

Additional Information

Persistent cookies continue after your browsing session and remain until they expire.

Type of cookie

Cookies for performance

Scope

To improve our services, we use cookies to collect statistical information. These help us assess site performance and understand how the site is used

Additional Information

Any data saved by cookies is anonymous and cannot be linked to an individual.

Session cookies are removed when you close your browser, while persistent cookies remain active until their expiry, or indefinitely, unless you deliberately clear them.

Cookies have been blocked or cleared

To delete or block cookies, you will need to change your browser settings. Follow the links below for step-by-step instructions on how to do this across the most popular and widely used browsers

  • firefox
  • Microsoft Edge
  • Google Chrome
  • safari

Blocking cookies may prevent some functions and site features from working as expected.


ONLINE TRACKING NOTICE

Your personal data will be retained for as long as needed to perform the operations described in this policy. It may be kept longer to comply with applicable laws, regulations and company policies.

Your personal data will be shared, at your request and discretion, with third-party trading platforms for 12 months. When that 12-month period ends, and with your consent, your data will be shared for a further 12 months.

Our operations include routine reviews of all personal data to determine whether it is still required or not.

9. Transfers of personal data to third countries or international organisations

Where required to provide our services and/or for security reasons, personal data may be transferred to third countries (countries other than your own) and international organisations under robust security protocols. We apply the highest available data security standards to safeguard your information and ensure you retain access to legal rights and remedies in all circumstances.

Across the EEA (European Economic Area), residents are protected by data protection laws and safeguards.

  • Data transfers are always carried out under the EU’s legal jurisdiction and competence, in accordance with the data protection standards set out in Article 45(3) of Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (“GDPR”)
  • All transfers of data between public entities or authorities are conducted in accordance with Article 46(2). This is a legally binding and enforceable agreement.
  • The European Commission’s Standard Contractual Clauses, issued under Article 46(2)(c) of the GDPR, set out the conditions for international data transfers and are implemented accordingly. The Clauses are available to read at https://ec.europa.eu/info/law/law-topic/data-protection/data-transfers-outside-eu/model-contracts-transfer-personal-data-third-countries_en.

For more information about the specific security measures the company uses to protect your personal information during transfers to third countries, please email your request to info@wealthwaydigital.uk

10. Protection of Personal Data

Personal data is protected using the highest-level technical and organisational measures, aligned with recognised industry best-practice procedures. These measures provide robust protection, preventing unauthorised or accidental destruction of data, as well as the loss or alteration of that data.

While we apply the highest levels of care and best‑practice procedures for data protection, as required by law, it is not possible to guarantee in all circumstances that your personal data will remain error‑free. Accordingly, we are not liable if personal data is disclosed, or for any incidental, indirect or consequential loss or damage. This includes circumstances beyond our control, such as disclosure arising from transmission errors, unauthorised third‑party access, or other similar causes.

If required by law, regulators, or other legal bodies, we may be compelled to disclose your personal information to the relevant authorities. Once that information is disclosed under legal compulsion, we cannot control how those authorities handle, store, use, process, or protect it.

All information transmitted over the internet, including personal information, carries a risk of interception and cannot be guaranteed to be completely secure. The Company cannot guarantee the security of any data transmitted online.

11. Links to third-party websites

On this website, you may encounter links to third-party applications and websites. Please note that these are not affiliates and are not under the company’s control, and our privacy policy does not apply to them. They have their own procedures and priorities for collecting and processing personal data, and we are not responsible for those activities. Use at your own discretion.

Always review a company’s or service’s privacy policy on their website before providing any personal information. Confirm that their data collection, use, and processing practices align with your preferences and priorities. If you choose to share data, do so directly with the service provider.

12. Policy Amendments

We reserve the right to update or amend this policy at any time. We will notify you of changes via our website and any other appropriate channels. The updated privacy policy will be posted on our website and will take effect immediately upon publication, unless stated otherwise.

13. Your rights regarding personal data

You retain full control and the final say over how any and all personal data is used, including verifying its accuracy, correcting errors, and choosing to delete it or limit the scope and nature of our processing.

On this page, EEA residents will find information relevant to them:

Your personal data is protected by the rights described herein. By sending an email to the address below, you may exercise those rights immediately.

Accessing Your Rights

If the personal information you have provided to us is accurate, you may access that information at any time. Any of your personal information that we process is accessible to us and therefore verifiable.

You may request your personal data at any time for verification, and it will be provided to you in electronic format. If you request additional copies of the data we process, beyond the one provided to you, a reasonable fee may be charged.

Rights under the law and this Privacy Policy must not infringe on the rights of others. The company reserves the right to refuse or restrict access to personal data where such access would infringe on the rights and freedoms of other individuals.

Right to Rectify Errors

You or the Company may correct any errors in your personal information, including omissions or inaccuracies, to ensure it can be processed properly.

Erasure Rights

You have the right to request the deletion of your personal data in the following circumstances. 1) If your personal data has been processed without your consent or outside lawful boundaries. 2) Upon request based on your wish to have that data removed and the Company has no legal obligation to retain it. 3) If you no longer agree to or accept any data processing by us, even if lawful and within our legitimate interests or those of a third‑party provider, and finally 4) If we are required by law to delete your data.

The right to erasure can be overridden by legal obligations imposed by the EU or any member state’s law. Likewise, this applies when data is required for the exercise or defence of legal claims.

Right to Restrict Data Processing

You have the right to request that the processing of your personal information be restricted if you believe it contains inaccuracies.

Upon your request to restrict the use of your personal data, it will be deleted except in the following circumstances: 1) where law within the European Union or any Member State prevents deletion. 2) With your consent, if required to establish, exercise or defend legal claims. 3) To protect the rights of another natural person.

Data Portability Rights

You have the right to access and review any personal data you have provided, if you have consented in any way to its collection and it is processed by automated systems.

You have the right to request the transfer of any or all of your personal data to another company or organisation, where this is technically feasible. Exercising this right does not affect your right to have your data deleted. However, it is not allowed where doing so would infringe the rights or freedoms of another individual.

Right to contest data processing

Notwithstanding the Company’s right to process data based on our legitimate interests, or those of a third-party service provider, you have the right to object to such processing and request that it cease. This right does not apply where there is a compelling legal need to continue processing, including to establish, exercise or defend legal claims. In those circumstances, we may continue processing your personal data.

You may, at any time, request that your personal data not be processed for any direct marketing purposes.

Right to Withdraw or Refuse Consent

At any time, and where reasonably practicable, you may withdraw your consent to our processing of your personal information with immediate effect. This does not apply retroactively to any processing undertaken by us before you withdrew consent.

If you’re dissatisfied for any reason, you’re entitled to lodge a complaint with any legal, regulatory or other supervisory authority.

If you believe your rights and freedoms have been infringed in relation to the processing of your personal data, EU Member States have designated regulatory and supervisory authorities to handle such matters. You may lodge a complaint with these authorities at your discretion.

Section 13 outlines circumstances where your data protection rights may be limited under European Union law or the laws of its Member States.

Once we receive your request concerning your personal data and how it is processed, we will provide you with access to the information you have requested, as outlined in Section 13 of this policy. We may extend this timeframe by up to two months, depending on the volume of requests and the nature of your request. If an extension is required, we will notify you of the revised deadline within one month of receiving your request.

Requested information will be provided to you electronically at no cost, unless doing so would breach the law or the terms in Section 13. We may charge a reasonable fee, or decline a request, where it is considered vexatious, excessive, or repetitive.

We reserve the right to request additional proof of identity if we have any reasonable doubt about the identity of the person submitting a personal data request, to support data protection and security.